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Islands of Profit in a Sea of Red Ink: Why 40 Percent of Your Business Is Unprofitable and How to Fix It

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Rating: Hole in One

As far as business books go – this is one of my favorites for the year. At some level, I am hastened back to my collegiate years, and can only wish this was a textbook offered. Go figure – written by an MIT professor! Maybe that $43,000/year tuition at MIT is worth it!

Just an all‐around awesome book touching on everything. I probably have 4‐6 pages of notes from which various business owners I work with can benefit. I assure you, if you are a business leader, this book will make you money.

What caught my eye: The general format of using only 3–6 pages to present each opportunity, sharing the concept, then giving a real-life story of how it was implemented. Finally, a valuable executive summary format of each chapter. Again, I wish every collegiate or professional book could be so well written.

Are you ready to start a new path?
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